Our team · Women-led since 2016

About us

SGO team

Who we are

Helping changemakers unlock change.

Social Good Outpost is a purpose-led communications and strategy studio, founded in 2016 by two sisters with a shared commitment to clarity, equality and meaningful design.

We’re a women-led team working across impact storytelling, public diplomacy & curated events — with a particular focus on empowering women entrepreneurs and gender-equality organisations across Australia and Southeast Asia.

SGO Impact

Impact measurement and storytelling

Supporting measurement, evaluation and emotional engagement with the change your work creates.

SGO Curates

Convening the region

Public diplomacy, strategy and regional program delivery, working with partners across government and civil society.

The founders

Our work brings together creative, strategic, and evaluative practices

Co-founder · Communication, storytelling, design

Lara Stephenson

BCI · Cert IV Small Business Management

A communication designer and strategist working at the intersection of design, social impact and systems change. With over a decade of experience, Lara helps purpose-led organisations turn complex ideas into clear, compelling communication, from visual frameworks and digital products to reports, campaigns and participatory workshops.

Her practice brings together deep listening, storytelling of change and considered design, with a strong grounding in accessibility, collaboration and care.

Communication designStrategyStorytelling
Co-founder · Public diplomacy & research

Dr Elise Stephenson

PhD · BAsIntSt · BComn · BGovIntRelHons(I) · GAICD

A 2022 Fulbright Scholar and New Colombo Plan alumna — a researcher, strategist and entrepreneur recognised for her work in social impact and gender equality by Google, Deloitte, the United Nations Association and others. Elise curated the Young Entrepreneurs & Leaders Speaker Series across ASEAN as part of DFAT’s Australia now program.

Alongside her entrepreneurship, Elise is the Deputy Director of the Global Institute for Women’s Leadership, a researcher in the National Security College, ANU, and an adjunct at Griffith Asia Institute, where her research focuses on gender and sexuality diversity, public diplomacy, national security, and international affairs.

Public diplomacyResearchPrograms

What guides us

Designing with context and care

01

Women designing for equality

A women-led team, often working with women-led organisations. We draw on feminist design principles — equality, accessibility, inclusivity — and design with context.

02

Research-backed design

We create design and digital solutions mindful of the people they’re for — grounded in research, real conversations and best-practice standards.

03

We're purpose-led, too

Our social-enterprise model offers strategic mentoring to under-represented groups, supporting the UN Sustainable Development Goals for Quality Education and Gender Equality.

Selected work · 2016 – 2026

Selected work.

Some of the programs, events and design we’ve delivered across Australia and Southeast Asia.

On the record

SGO WORK LOG · Nº 001–012
Australia & the Asia Pacific · 2016–2026

01
Australia-ASEAN Council · DFAT

Australia-ASEAN Emerging Leaders Program

Designed and delivered the AAC's flagship youth leadership program across four consecutive cohorts.

45alumni, 3 cohorts, from 11 countries
Asia Pacific2022–2024
02
Department of foreign affairs and trade

Young Entrepreneurs & Leaders Speaker Series

Curated a touring series spotlighting young changemakers making a difference across the region.

12countries reached
Asia Pacific2019–2022
03
Department of Foreign Affairs and Trade

‘Australia now’ ASEAN & Malaysia

An international cultural program focused on young people, policy, entrepreneurship and long-standing Australia-ASEAN ties.

3,000+people engaged
Asia Pacific2019–2021
04
Human rights coalition · Hong Kong

Human Dignity Festival

Convened activists, leaders and community to mark 70 years of the Universal Declaration of Human Rights.

70thUDHR anniversary marked
Hong Kong2018
05
Curated program · Outback Australia

Brumby Week & Bushmob

Three years of wild brumby observation and training for vetinarians, horselovers and young people in remote Northern Territory.

3 yrsrunning retreats
NT, Australia2016–2019
06
Digital impact tool

Impact Recorder

Built and launched a lightweight tool helping organisations record the change their work creates.

WeeklyImpact tracking habits built
Australia2024
07
Coaching & Mentoring · Global Sisters

Business Coaching

Providing business coaching, mentoring and support to women starting their own businesses.

8years of volunteer business coaching
Australia2018-2025
08
Course building · universities

Wavelength Medical Education

Australia's first LGBTIQ+ medical education resource for medical students. Designed by LGBTIQ+ doctors and students for open access.

5learning modules for medical students
Australia2018 onwards
09
Social Good Outpost

Master Storytelling

A course and self-reflection journey designed to help purposeful leaders communicate with clarity and integrity.

6 weekemail course
Australia2025
A little of our story

Charting our course, year by year.

From a two-sister design studio to a women-led enterprise working across Australia and Southeast Asia — a few of the waypoints along the way.

2016

Two sisters begin — a social-enterprise studio helping non-profits reclaim their brand, voice and confidence.

2019

Curates takes flight: public diplomacy and youth programs across ASEAN, for 'Australia now'. We become an accredited social enterprise.

2020

Clarity first. We focus on strategic design that helps social enterprises find their purpose and direction.

2021

We take the reins of the Australia-ASEAN Emerging Leaders Program (A2ELP) for the first of 3 years.

2024

Our measurement tool, Impact Recorder, launches alongside a third A2ELP cohort.

2025

Master Storytelling course shared and tools to help organisations communicate with integrity.

We’re here to help

Talk through an idea with us.

Reach out if you’d like to work through a problem you’re solving, a program you’re designing, or would like to have a chat.

Social enterprise model
Secret Link