[et_pb_section fb_built=”1″ fullwidth=”on” admin_label=”Hero Section” _builder_version=”3.22.7″][et_pb_fullwidth_header title=”Case Study” subhead=”Boomerang Bags” background_overlay_color=”rgba(35,126,173,0.02)” content_max_width=”550px” _builder_version=”4.4.8″ title_level=”h2″ title_font=”|600||on|||||” title_text_color=”#0d0d0d” title_font_size=”14px” title_letter_spacing=”2px” title_line_height=”1.4em” content_font_size=”16px” content_letter_spacing=”1px” content_line_height=”2em” subhead_font_size=”48px” subhead_letter_spacing=”3px” subhead_line_height=”1.4em” background_color=”rgba(255,255,255,0)” background_image=”https://socialgoodoutpost.com/wp-content/uploads/2019/05/bb.jpg” parallax=”on” parallax_method=”on” custom_button_one=”on” button_one_border_width=”1px” button_one_border_color=”rgba(255,255,255,0.3)” button_one_border_radius=”0px” button_one_letter_spacing=”1px” button_one_font=”Saira Extra Condensed|600||on|||||” button_one_icon=”%%3%%” button_one_icon_color=”#edbb5f” custom_button_two=”on” button_two_border_width=”1px” button_two_border_color=”rgba(255,255,255,0.3)” button_two_border_radius=”0px” button_two_letter_spacing=”1px” button_two_font=”Saira Extra Condensed|600||on|||||” button_two_icon=”%%3%%” button_two_icon_color=”#edbb5f” module_alignment=”right” custom_margin=”|||” custom_padding=”8%||8%|” hover_enabled=”0″ button_one_text_color_hover=”#edbb5f” button_two_text_color_hover=”#edbb5f” button_one_bg_color_hover=”rgba(0,0,0,0)” button_two_bg_color_hover=”rgba(0,0,0,0)” button_one_text_size__hover_enabled=”off” button_one_text_size__hover=”null” button_two_text_size__hover_enabled=”off” button_two_text_size__hover=”null” button_one_text_color__hover_enabled=”on” button_one_text_color__hover=”#edbb5f” button_two_text_color__hover_enabled=”on” button_two_text_color__hover=”#edbb5f” button_one_border_width__hover_enabled=”off” button_one_border_width__hover=”null” button_two_border_width__hover_enabled=”off” button_two_border_width__hover=”null” button_one_border_color__hover_enabled=”off” button_one_border_color__hover=”null” button_two_border_color__hover_enabled=”off” button_two_border_color__hover=”null” button_one_border_radius__hover_enabled=”off” button_one_border_radius__hover=”null” button_two_border_radius__hover_enabled=”off” button_two_border_radius__hover=”null” button_one_letter_spacing__hover_enabled=”off” button_one_letter_spacing__hover=”null” button_two_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover=”null” button_one_bg_color__hover_enabled=”on” button_one_bg_color__hover=”rgba(0,0,0,0)” button_two_bg_color__hover_enabled=”on” button_two_bg_color__hover=”rgba(0,0,0,0)”]
Building community around plastic bag use reduction and recycling fabric
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Intro
Creating an e-commerce website, searchable world map and platform for individual community pages
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Boomerang Bags is a social enterprise that is driven to stop plastic pollution. It does this by empowering communities to start sewing their own re-useable bags, diverting waste material from landfill and reducing single-use plastic consumption.
Boomerang Bags already had a website which helped communities sign up, and was a shop. They wanted something where communities could have their own page, where people could get in touch directly with communities, and to help automate administration.
We ran a workshop with Boomerang Bags to ascertain who their audience (customers, stakeholders, etc.) were, and what sort of ‘jouney’ they undertook by visiting the site: where do they go first? What information do they need? Why are they there in the first place? – And to help understand the flow of the business, and what activities needed to be made more automated, within a small (or no) ongoing budget and a pragmatic approach.
The new website has been designed to have an interactive, searchable map from which visitors can find, join or start a Boomerang Bags community in their area. Each community started has their own customisable page with photos and related details of how to get involved or volunteer – and a direct contact form.
Our co-design supported their aim of making the website an accessible platform for a variety of different community members with differing levels of computer skills. It also helped them to create a system that was scalable for their operations, reducing their own manual labour and input and automating processes.
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Key achievements included creating the ability to collect data and a semi-automated way of aggregating this; a searchable and useable map for communities to find each other; an updated look and feel for the site and shop as a whole; and the ability for communities to self-manage their information pages.
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Details
Creating a website with an interactive map of communities, community profile pages and a visual redesign.
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Client
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Boomerang Bags
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Year
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2018-2019
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Designer
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Lara & Elise
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Communities
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Women, Environmental Sustainability, Social Enterprise
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Boomerang Bags
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Who we are
Team
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Locations
Brisbane
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Impact
Our Social Impact
Policies
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Contact
Studio
0430 444 816
lara@sgo.tempurl.host
Events, Media
0409 210 131
elise@sgo.tempurl.host
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